Your story deserves a brand that doesn’t just look good — it leads, it sells, it sticks.
From Vision to Vessel. From Dream to Shelf.
From Visionary To Vessel is a brand and packaging experience for product founders who know they're here to build something that lasts.
Not just branding. Not just packaging.
From Visionary To Vessel is where your vision becomes a brand — strategic, unforgettable, and retail-ready.
We don’t do surface-level here. Through deep discovery, strategic design, and tactile storytelling, we’ll craft a brand that not only feels like you, but earns its space — in the market, in hearts, and in hands.
FOR WHO?
This package is for ..
Boutique Store Owners
You’ve got your products ready, but now you need a boutique-style packaging system to house the different brands under your umbrella. Whether it’s custom tissue paper, branded mailers, or elegant gift boxes, you know presentation is everything in retail.
Skincare Founders
Your formula is perfected, but your packaging... not so much. You've got those samples ready to go, but your brand identity isn't reflecting the quality inside the bottle. We'll create a cohesive look that stands out on shelves and social media, starting with your hero product (with easy options to expand your line later).
(Starting) Fashion Brands
You've got the designs, the manufacturer, and the vision – now you need the brand that matches your ambition. From hangtags to packaging, we'll create a fashion-forward identity that positions your brand for success from day one. Perfect for those ready to launch their first collection with impact.
Artisanal Creators
Your creative, have a big vision and want your brand + packaging to showcase you and your vision! Whether it's specialty teas, small-batch pottery, or gourmet spreads, we'll create packaging that preserves tradition while appealing to modern markets. Ideal for food artisans ready to move from farmers' markets to retail shelves.
What’s Included:
Everything you need to create a product-based brand that stands out and connects. Following your Explorer Package, we’ll refine your creative direction and craft a brand identity that places your hero product at the forefront—ready to captivate your audience and elevate your market presence.
THIS INCLUDES →
+ The Explorer Package: My 3 day brand audit including: 1 hours workshop, honing in on your why, goals, research of audience and competition and positioning.
+ 1 Creative Direction: A clear, cohesive vision for your brand based on the research done during the explorer package.
+ 1 Over-arching Brand + Packaging Concept: Designed to make your product shine.
+ Logo Suite: Primary logo, secondary logo, and submark.
+ Custom Colour Palette & Typography: Tailored to your brand’s voice and vision.
+ Essential Brand Elements: Icon, pattern, and supporting visuals.
+ Brand Style Guide: Comprehensive guidelines to maintain consistency across all platforms.
Concept Development
We’ll create all the essentials for a packaging design that attracts your ideal audience, makes a bold statement in your industry, and communicates your brand’s heart and soul. From creative direction to print-ready files, you’ll leave with everything needed to bring your packaging to life.
THIS INCLUDES →
+ 1 Packaging Concept: A standout design tailored to your product and brand vision.
+ 1 SKU Variation: A cohesive variation of your primary packaging design.
+ Print-Ready Files: Files prepared and optimised for production.
+ Basic Mockups: Realistic visualisations of your packaging.
+ Technical Specifications: Guidelines to ensure flawless production.
Packaging Essentials
Top make sure you are launch ready this packages includes the basic essentials to get you and your business launch ready. From here you can go all in on hyping things up, to launching the product based business of your dreams.
THIS INCLUDES →
+ 3 Social Media Templates
For Brands with Multiple Products
If your brand includes more than one product, this package will address the overall packaging line to ensure consistency and impact. However, only one packaging concept and one SKU variation will be fully prepped for print during the 3-week process.
Additional SKUs or packaging designs can be seamlessly added after the package is complete through Design Intensives. These one-day sessions allow us to expand the initial concept into additional products while maintaining a cohesive and professional look across your entire product line.
Launch Ready
STILL NOT CONVINCED?
TAKE IT FROM MY PAST CLIENTS
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The Explorer Package gives us the strategic foundation needed to make your sprint successful. It ensures we hit the ground running with clear direction and purpose.
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The Creative Expedition is designed to focus on one hero product and its packaging to establish a cohesive brand foundation. If you have additional SKUs or need variations, you can book a Design Intensive to expand the concept seamlessly.
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Q: How many revisions are included in The Creative Expedition?
A: The package includes up to 2 rounds of revisions per phase. These revisions are for minor adjustments, such as colour tweaks, typography changes, or layout refinements.Q: Can I request bigger changes to the design?
A: Conceptual changes or significant adjustments to the creative direction must be made during Week 1, as this is when we solidify the overall brand and packaging concepts. After this stage, revisions are limited to refining the approved designs.Q: What happens if I need more revisions or want to make larger changes later?
A: If additional revisions are required or you decide to explore a new direction after Week 1, these can be accommodated through a separate Design Intensive or billed at an hourly rate.Q: How do revisions fit into the timeline?
A: Revisions are designed to be completed within the allocated project timeline to ensure on-time delivery. All feedback must be submitted within 24 hours of receiving the initial design to keep the process on track.Q: What is considered a revision versus a new design?
A: Revisions include minor adjustments to existing designs, like font changes, small layout tweaks, or colour updates. Requests for new concepts or major shifts in direction are not considered revisions and will require additional time or sessions. -
Yes! During the Explorer Phase of your project we will discuss this and map out a roadmap for your brand to follow afterwards. For more information about website developments have a look at my pricing guide. ✨
Your Designer
The Face Behind DEIA.
Hi, I am Deidre. Love that you landed on my website and are now interested on working on your brand with me. Nothing gets me more excited than budding up with established and new brands who are ready to follow their own dream. There is a super power in this and I see you!
In my eyes, concept is everything. Why? It gives you direction, helps forge stronger connections, and allows you to own your unique ways of working and creating—by being authentically you.
And the best part? This shouldn’t feel like hard work—it should come naturally to you and your business. So, how do we unlock this magic? Strategy, babe. It’s all about knowing you— your why, your people, your dreams, and all the other fun stuff.
And that’s why I have created this package, including everything you need for now to get started or to take your brand to the next hight.
Book a intro call here, can’t wait to meet you!
x Deidre